Lessons from Geese

Notice the behavior of geese described by each bullet point. The lesson we can apply to Leads Club is shown below each bullet.

• As each goose flaps its wings, it creates an 'uplift' for the birds that follow. By flying in a 'V' formation, the whole flock adds 71% extra flying range.
  

The V formation represents the Leads Club program format. Ali Lassen's research proved that "timed, spaced repetition of information creates the best opportunity to develop trust."

• When a goose falls out of formation, it suddenly feels the drag and resistance of flying alone. It moves quickly back to take advantage of the lifting power of the birds in front.
  

This represents the Leads Club attendance policy. When you miss a meeting you miss out on the power of your Chapter's support in business and generating Leads for you.

• The geese have the sense to stay in formation in order to reach their destination. Participating in the formation is mutually beneficial.
  

This represents the Membership application, where Members agree to stay within the Leads Club formation/format and agree to help others, i.e., Pass quality Leads!

• When the lead goose tires, it drops back into the formation and another goose flies to the point position.

This represents our Leadership Teams. We change after just six months so that no one tires and then a new team of Members step up to the plate.

• The geese take turns being the lead, utilizing each goose's skill, talent and resources and allowing the previous leader to reenergize himself.
  

This represents the eight Chair Positions that we encourage each Chapter to appoint to assist the team with their tasks.

• The geese flying in formation honk to encourage those up front to keep up with their speed.

This represents Leads Club's philosophy of rewarding and celebrating (versus fining) our Members' success!

• When a goose gets sick, two geese drop out of formation and follow it down to help and protect it.

This represents the basic Leads Club creed, as follows:

As a Leads Club Member,
I speak honestly and use good business ethics.
I am strong, courteous and resourceful.
I know conscious cooperation produces results.
I make a commitment to the success and prosperity
of myself and Leads Club Members!